Jenny Stradling

CEO at Eminent SEO. Working on making the web a better place through design and business sustainability.

Design Mindfulness

Design Mindfulness

While traveling through an airport a few months ago, I stumbled across “The Little BIG Things” by Tom Peters. I love reading but often times I end up listening to audio, instead of actually picking up a book, so I can multi-task. However, when I fly I always read a book or two. It’s a little treat and something I look forward to each time I travel. I had actually never read a Tom Peters book before (sad, but true – he’s been writing since ...
The Value In Trust

The Value in Trust

When it comes to marketing, who you are matters just as much, if not more, than what you do. Why? Because other companies also do what you do and they may be cheaper, offer better customer service, have a bigger inventory of products or dozens of other reasons to set them apart from you. So, why would anyone buy from you? Easy. They trust you. And, people want to work with people they like and trust. If you needed an agency to help you with ... - Hang-ups and Writers Block

Hang-ups and Writers Block

It’s kinda funny even saying I have writers block, because I literally write all day – every day (you should see my Outbox!). But, I do. I think that people who start a personal blog believe they will post daily and become an internet sensation, attracting hordes of visitors. Unfortunately, that is easier said than done. Every writer has creative blocks from time to time, so I am trying to be kind to myself but the analyst in me is ...

Is The Keyboard Killing Our Creativity?

  I have spent pretty much the last decade typing on a computer. I never really learned how to properly type, but my method works and I’m fast. I don’t think about typing anymore but I do think about writing. In a way they are the same thing, but not necessarily. “Writing” is an act that requires an actual pen and paper… OR, it’s a piece of work, which technically could have been “written” on a computer keyboard (or if you’re old school ...
A Lesson On Humility

A Lesson On Humility

Hooray for 2017! I thought you’d never come! 2016 was kinda crappy. I know, I know… how can I even begin to complain when I have so many blessings in my life? But, let me preface this blog post: I am not complaining. I was and I did, a lot. But this blog is about the journey, not just “the lesson”, and this one happens to be a little bumpy. So here goes. Towards the beginning of 2016 I found myself in a rut. Physically I was the ...

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