Jenny Stradling

Eminent SEO Owner and CEO. Working on making the web a better place. Quality. Ethics. Collaboration.

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jennystradling

Sales + Marketing Alignment = ROI - JennyStradling.com

Maximize Your Marketing Dollars with an Aligned Sales and Marketing Strategy

Want to maximize your marketing dollars for a larger ROI? Then listen up: your sales and marketing goals must align. Trust me on this. Business owners often assume the sales and marketing departments are working together on process and goal alignment, when in actuality they are not. This isn’t to say most companies don’t want the same things: increased revenue and happy customers. However, not all organizations have figured out how to: ...
Chris Weatherall - The Link Landscape Today

The Link Landscape Today: An Interview with Chris Weatherall

Think link building for SEO is dead? Think again. Learn more about the link landscape today in this exclusive interview with my partner, Co-founder and President of Eminent SEO, expert marketer, super dad and link building extraordinaire: Chris Weatherall. I know you well, but some of our readers may not. Can you tell us a little about who you are? I’m the president and a marketing strategist at Eminent SEO but my job is pretty much the ...
Stop Using Cheesy Stock Photos

Stop Using Cheesy Stock Photos (Please!)

One of my biggest pet peeves EVER is the use of cheesy stock photos in website and marketing design today. Who is paying for this crap? Or maybe the better question is who in the hell is making it? Is this stuff really the best you got?  Here’s a small collection of some of the worst, cheesy stock photos you can buy online. Please don’t. If anything, you’ll get a laugh out of it.             ...
Dear Addiction Rehab Owners

Dear Addiction Rehab Owners

At Eminent SEO, we service a wide array of industries, but we are especially well versed in the addiction treatment space.  12 years ago when I started marketing, I landed a large drug rehab client and that lead to more and more connections and relationships within the industry. Over the years I have performed an enormous amount of research for addiction treatment centers. It’s a very competitive industry and it’s also full of shady ...

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